SUMMARY

The goal of this project is to bring a modern, elegant visual design to Macy's website. With this change, the design team and company hope to provide greater inspiration through high resolution, attractive product imagery, editorial content and a simpler approach to finding and products.

I have worked on various aspects of this project along with a number of other designers. We have conducted discovery research, quickly iterated on different design concepts and tested ideas with customers.

This project is still under way. Additional information available upon request.